The challenge in designing a mobile banking app for students for BNP Paribas is creating an interface that balances simplicity, security, and engagement.
The app needs to be user-friendly and intuitive, catering to students who may be new to managing their finances. It should offer features like budgeting tools and financial education while ensuring a seamless, mobile-first experience. Additionally, the design must appeal to a younger audience, incorporating modern visuals and interactive elements, while maintaining the trust and professionalism associated with the BNP Paribas brand. Balancing fun and function, the app needs to make banking accessible and appealing to a tech-savvy student demographic.
